Salesforce and Marketing Automation System Integration

Great digital marketing necessitates the use of excellent digital marketing tools. To execute their comprehensive omnichannel marketing and go well beyond email, more and more marketers are turning to increasingly sophisticated, dynamic, and powerful marketing automation tools.

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Our Integration Services Include:

  • Developing marketing automation system integrations with specific partner
  •  Marketing automation system data conversion to the Salesforce model
  •  Returning Salesforce data to a Marketing automation system
  • Using Transport Management System data to streamline your workflows

Benefits of Salesforce and Marketing Automation Integration

Lead Capture

This allows you to get familiar with your prospects and what they’re looking for. A lead capture form can be set up which often asks visitors to pen down what they’re looking for and their general information

Empower Your Sales Reps

Salesforce’s AI can assist in obtaining predictive insights and other relevant data for both new and existing customers. Which can empower your sales team, helping them find the best opportunity, and make the most of it at the best time

Lead Scoring and Management

It allows users to use demographics and behavioral data to separate hot leads from the people who are “just browsing” by automatically routing leads into the nurture and drip campaigns based on their authenticity

Campaign Management

Automated campaign management manages the gathering and processing of marketing data, from A/B testing messages to SEO and social listening, so you can focus on strategy. Automated campaign management tools allow you to plan, deploy, and monitor marketing efforts without having to manually attend to every stage in the process, from qualifying leads and managing nurture programs to analyzing ROI statistics across numerous channels

Lead Nurturing

Automated nurturing allows you to track how much time your prospects spend on your emails, website, other properties, and use that information to drip-feed the relevant content at the right times along their journey

Integrate Salesforce with any Marketing Automation System

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Marketo is an Adobe-owned Software-as-a-Service (SaaS) marketing automation platform designed to assist businesses automate and measuring marketing interaction, tasks, and workflows. B2B and B2C marketers can use Marketo software to target qualified leads, generate lead-to-revenue opportunities, and run automated, tailored marketing campaigns across numerous digital channels. Apart from all these features, a Marketo Salesforce Integration will allow businesses to market their products and services to their customers in a way it has never been done before.

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Yesware is a comprehensive sales toolbox that aims to assist salespeople and companies sell more effectively. It allows users to interact with their target market, track client engagement, and sell directly from their Gmail or Outlook inbox acting as an email marketing software. Sales agents and teams can increase their productivity and work more efficiently with this solution. Users can upload data into CRM more quickly, and the system will instantly sync everything, the information can then be used to gain a better understanding of the customer. The sales team will be able to do more and make faster and more informed decisions with access to data insights and sales communication tools.

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Vocus is a cloud-based public relations and marketing software firm. The purpose of Vocus is to unite a highly fragmented landscape that now has a plethora of technologies, each designed for specific, isolated tasks and its goal is to make marketing not just easier, but also smarter and more effective. For example, the social media module allows you to monitor and track the activity on the company’s Facebook page, Twitter account, and website. It also tries to provide insight and analysis, such as recommending which Twitter people to follow.

Why Choose Us?

Our team of Certified Salesforce Consultants includes Software Engineers, Technical Architects, Business Analysts, Project Managers, Quality Assurance Engineers, and Certified Developers. that ensures our clients are utilizing the complete potential of Salesforce by providing them tailored-made solutions. Rolustech has been working with Salesforce and similar technologies for many years. Many of our consultants have worked in the transportation and logistics sector and understand what it’s like to be in your position.

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