Salesforce Industry Vertical Solutions

Every business has different needs and Salesforce understands that better than anyone. With basic functionality and common task management, horizontal CRM can only get you so far. In order to properly leverage the most out of your resources, get one of the many Salesforce Industry Vertical Solutions. These Industry Vertical Solutions come with Salesforce Cloud integrations that are tailor made for your industry. Salesforce has Industry Specific Solutions for the following business industries:


Salesforce for Banking

Streamline your bank management with this Salesforce Industry Vertical Solution for banking. Improve your customer management by consolidating all your customer data for an unparalleled 360-degree view. Simplify financial experiences between lenders, borrowers, brokers and dealers by bringing them onto one platform; increase transparency and provide self-service options through a community cloud integration. The Salesforce Industry Vertical Solution for Banking delivers a seamless digital banking experience including:

  • Reduced loan cycle systems
  • Transformed personalized transactions
  • API enabled connections to your CRM
  • Improved lead conversion

Salesforce for Communications

The Salesforce Industry Vertical Solutions provide a comprehensive experience by integrating relevant clouds together based on the individual needs of each industry. When it comes to the Communications Industry, the customer journey is of utmost importance. Salesforce delivers an excellent overall experience for customers by combining the following Salesforce clouds.

  • Salesforce Marketing Cloud: Personalize marketing interactions and understand your customers better.
  • Salesforce Einstein: The No.1 Business Intelligence software opens a new door to possibilities. Optimize your customer’s entire journey at every stage of the sale.
  • Sales Cloud: Increase conversion rates with the integration of Salesforce Sales Cloud.

Salesforce for Consumer Goods

Indulge your customers in a truly personalized shopping experience with an intelligent and predictive AI led Cloud that harnesses the power of data to give a unique purchasing path to unique customers. Optimize your sales strategy by consolidating all your products and stores in one place. Connect the right product to the right store to increase the efficiency of your organization. This Salesforce Industry Solution makes a lasting impression on your customer and improves brand recognition. The salient features of this industry vertical solution are:

  • Organize stores and products seamlessly
  • Optimize sales and trade management
  • Lead nurturing and prospect management on one platform
  • Custom app functionality

Salesforce for Government

Avoid the hassles of the red tape and exceed expectations. The Salesforce Industry Solution for Government sets the path for more transparency, focus, and simplicity in all government processes. This single platform comes with integrations that optimize redundant technologies and improves agency infrastructures to help deliver timely completion of tasks. It comes with the following divisions that improve information sharing, simplify workflows and speed up communications across the board.

  • Federal Agencies: Bring federal agencies up to speed with the digital age, increase efficiency, update resource gathering and sharing, bring stronger security and remove legacy systems all in one stroke.
  • State and Local Agencies: Make the most of advanced cloud technology to migrate to digital channels most preferred by citizens. Overcome traditional and geographic boundaries and take citizen engagement to a new level. Facilitate them fast and quick with advanced reporting options and simplified processes that remove paperwork hassles.
  • Defense Agencies: Revitalize and transform personnel management with talent management functionalities that monitor everything from recruitment to retirement with insights on career, training, and tests. Improve cost-effectiveness with Patient Relationship Management that tracks health services provided to personnel and their families. Streamline supply chain management tasks from start to finish and more.

Salesforce for Health Care

A Salesforce Integration with Health Cloud, it brings your patient details and history to the forefront of your customer service executives. Connect the right patient with the right doctor at the right time from one single space. Optimize patient handling and provide a single view of the patient to all concerned parties. The Health Care solution also comes with a Community Cloud integration that monitors and communicates with the patient and care team well after the patient’s discharge.

Salesforce for Insurance

The Insurance Industry Solution integrates with Salesforce Guidewire Insurance Platform to create 360 degree view of policyholders. It integrates with Financial Services Cloud to create policyholder profiles that make it easier for service and sales representatives to categorize and approach as well as bring everyone on a single platform.

Salesforce for Life Sciences

The Life Sciences Industry Solution comes with a list of Salesforce Cloud integrations that bring the following benefits to innovation and cure development.

  • Health Cloud: Monitors development journey of patients and medicines
  • Integration Cloud: Integrates with leading technology partners to share and organize data
  • AppExchange: Create customizable apps to bring your data and functionality as you go.
  • Einstein Analytics: Provides predictive analytics and reporting
  • Community Cloud: Allows patients and scientists to share and collaborate in a secure environment

Salesforce for Manufacturing

Bring dealers, distributors on the same page in terms of marketing, services and sales with this Salesforce Industry Solution. It comes with a Partner Communities Integration that allows all concerned parties to communicate and collaborate in a secure environment. Close deals with Sales Cloud and get a complete view of the processes involved with Salesforce CPQ software. Optimize after-sales service with Salesforce IoT and Field Service Lightning.

Salesforce for Media

With the world quickly hopping on the binge train it’s now more important than ever to directly interact with your consumers. This industry solution for media combines Salesforce DMP, Marketing Cloud and Community Cloud together to give you a 360 degree view of your customer with a robust view of their marketing journeys, insights into their watching behavior and automatic community suggestions based on the content they consume. With Salesforce for Media you get:

  • Personalized profiles
  • Personalized marketing journeys
  • Personalized Communities

Salesforce for NonProfit

Streamline your interactions across the board and create sustainable relationships with clients, supporters, funders, volunteers, and affiliates. This Salesforce Industry Solution breaks down every interaction and provides a 360-degree view. Manage donation processes from the initial engagement all the way to the final payment, add process automation and get an overview of your pipeline. Make use of numerous integration tools to streamline your donor prospecting, management, and reporting. Get a detailed look at donors, grants, volunteers and events to optimize your operations and avoid paperwork. This industry solution comes with an integration of Salesforce Marketing Cloud that lets you carry out email marketing, mobile marketing and monitor social media engagement. Lifecycle automation leverages data from any designated source and helps increase customer satisfaction and more with Salesforce for Nonprofits.

Salesforce for Retail

Take your relationship with shoppers to a whole new level with Salesforce for retail, an industry solution that is capable of building shopping experiences in real time across the customer lifecycle. With Einstein analytics features, present shoppers with personalized offers, a tailored experience leveraging on their product browsing history and more. Salesforce for retail combines Marketing, Commerce and Service Clouds to bring together a magnificent retail management industry solution that is designed to maximize customer satisfaction and loyalty. As Salesforce’s own offerings weren’t enough, we can also further enhance your retail business through an integration with e-commerce platforms such as Magento.

Salesforce for Travel & Hospitality

Salesforce for Travel and Hospitality offers a tailor made experience for travel agencies and organizations looking to give their customers a personalized experience. This industry solution comes with a Marketing Cloud and Salesforce DMP connection that brings together systems, channels and teams to boost bookings. Service Cloud integration provides a long-lasting support service well after the customer has finished with the agency. Salesforce Communities fill up the bag of Salesforce cloud integrations in this solution, providing a platform for travellers to interact and feel at home.

  • Personalized experience at every touchpoint
  • Tailored services across the board
  • Unique offers according to guest preference
  • Integrated marketing to increase conversions and loyalty

Salesforce for Wealth Management

Salesforce for Wealth Management is a fusion of Financial Services Cloud and leading wealth management technology partners. This industry solution provides a personalized experience by showing an unprecedented view of each and every client with AI powered tools that show new growth opportunities.

  • Consolidated view of client from multiple platforms
  • Insights and recommendations based on client data
  • Relationship charts
  • Increased advisor productivity

Q. Which Salesforce Cloud edition is right for my business?

The Salesforce Edition you choose to go with depends largely on your specific requirements. Here’s a brief overview of what you can expect to get from each edition:

  • Salesforce Lightning Essentials: Out-of-the-box CRM for up to 5 users starts at $25/user/month. Also includes access to Trailhead, Einstein, and the Salesforce AppExchange
  • Salesforce Lightning Professional: Essentials + Unlimited users, marketing campaign management, contracts, and order along with accurate sales forecasts and customizable dashboards. This tier is available for $75/user/month.
  • Salesforce Lightning Enterprise: Professional + Workflow automation, deeper customization, expansive integrations, and more. This tier starts at $150/user/month.
  • Salesforce Lightning Unlimited: Enterprise + unlimited online training, over 100 admin services, and 24/7 toll-free support. This tier starts at $300/user/month.


Q. What is Salesforce Industry Solutions?

Salesforce Industry Solutions are an umbrella of cloud services that are combined to work effortlessly for a particular industry.


Q. Which Salesforce Industry Vertical is right for me?

Depending upon the industry vertical of your organization, you can choose one of many Salesforce Industry Vertical Solutions that come tailor-made to bring the most of out your business processes.


Q. What industries use Salesforce industry vertical solutions?

The application of Salesforce is in a number of industries including:

  • Financial Services
  • Retail
  • Healthcare
  • Communication
  • Media
  • Government
  • Nonprofit
  • Automotive
  • Higher Education


Q. What companies use Salesforce?

Salesforce is used globally by many large to medium scale companies to improve their business relationships, deliver meaningful customer relationships, drive profitability and revolutionize their business.


Q. Can Rolustech help with Salesforce Industry Vertical Solutions?

Yes, Rolustech can help with Salesforce Industry Vertical Solutions to ensure a personalized user experience with customized features that can fast track your business growth.


Q. Can Salesforce be used in any industry?

Yes, Salesforce is a highly customizable CRM platform. This means that you can have Salesforce customized to meet the specific needs of any industry. Salesforce can also be integrated with a number of third-party apps and software, giving you the option to increase its functionality as needed.


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