Case Study: Customized SugarCRM for Urban Riders

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Urban Riders is one of the leading fitness clubs in Turkey with multiple franchises located in various cities. The club is well known for providing excellent fitness and training services to its clients and helping them adopt a healthy lifestyle.


An increasing amount of internet traffic was being routed to Urban Rider’s website through mobile devices. In order to make the decision making process more convenient and swift for the customers, Urban Riders decided to have its own mobile app so the customers could have all the information at their fingertips even when they were on the move. They contacted Rolustech for a custom mobile app development to optimize their processes.


  • Customers could book their training sessions without any hassle. They could view the seating plan and book a seat according to their preferences.
  • Customers could view the profile of all the instructors and choose the one they liked.
  • Instructors could post training videos which customers could use to design their workout plans.
  • SugarCRM Integration with Payment Gateways so customers could make payments, view billing history and monthly transactions on their mobiles.
  • Campaign management allowed the company to launch campaigns on special events. Customers would automatically get updates related to any applicable offers or discounts.



Having vast experience in developing mobile apps for different industry verticals, our mobile development team built a solution based on solid implementation methodologies that fully served the business needs of Urban Riders. A gamut of features were added in the app which enhanced customer engagement, augmented sales and empowered Urban Riders to effectively communicate with its clients.

Follow the link for details on a completely customized Fitness CRM.

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