About Amer Wilson


Amer Wilson is a CRM consultant at Rolustech with over a decade’s worth of experience in the CRM industry. Amer currently runs the Rolustech blog and aims to provide expert advice and inspiration to small business owners through his posts. Amer regularly attends webinars from leading CRM providers to stay on top of the latest trends in CRM and, consequently, ensure that his readers can too. A strong believer in imparting the knowledge he has gained over his career, Amer is always willing to assist his co-workers in any way he can and has become our go-to-guy for all things CRM. When he’s not churning out new articles and directing the content strategy for our blog, Amer can be found pumping iron at the gym.


How to Improve Your Sales Pipeline with CRM

CRM system can be a powerful tool to empower your sales pipeline by providing centralized lead management, automated lead nurturing, sales pipeline visibility......

Components of Magento Migration

The ability of the Magento 1 to Magento 2 migration tool to migrate specific data types is limited. Products, customers, basic website settings, promotions, and some configurations...

Keys to Email Marketing Success

Luckily for marketers, email marketing tools, including the ones in CRMs such as Sugar Sell, keep track of the bounce rate.....

Verification vs Authentication

The process of preventing data breaches and establishing trust online involves a series of measures that must be put in place. The terms verification and authentication are both us...

A Cloud-Based Future for Banks

Cloud-based systems can help banks transform data into valuable insights with the cloud’s ability to store real-time data, implement tracking tools and create custom reports....

Benefits of CRM Archiving Tools for Businesses

CRM archiving tools can be highly beneficial for businesses, regardless of their size and nature; as they offer multiple features that help teams improve efficiency and accuracy. T...