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About Amer Wilson
Amer Wilson is a CRM consultant at Rolustech with over a decade’s worth of experience in the CRM industry. Amer currently runs the Rolustech blog and aims to provide expert advice and inspiration to small business owners through his posts. Amer regularly attends webinars from leading CRM providers to stay on top of the latest trends in CRM and, consequently, ensure that his readers can too. A strong believer in imparting the knowledge he has gained over his career, Amer is always willing to assist his co-workers in any way he can and has become our go-to-guy for all things CRM. When he’s not churning out new articles and directing the content strategy for our blog, Amer can be found pumping iron at the gym.
Digital growth is no longer optional for modern businesses. Markets move quickly, customer expectations continue to rise, and technology must support this pace without slowing teams down. Many organisations invest in CRM platforms expecting immediate results after deployment, but without a clear strategy, those expectations often lead to disappointment. A CRM is not just a...
- February 10, 2026
- By Amer Wilson
Best Odoo Development Services for SMEs
Small and medium enterprises face constant operational pressure. Growth brings complexity, disconnected tools, and limited visibility. Odoo development helps SMEs manage this complexity through a single, flexible platform. Odoo brings all business operations into one ecosystem. Sales, accounting, inventory, and operations work together seamlessly. This reduces chaos and improves decision-making speed. Unlike rigid enterprise systems...
- February 3, 2026
- By Amer Wilson
HubSpot CRM Implementation: Step-by-Step Guide for 2026
HubSpot CRM implementation helps businesses organise customer data in one system. It seamlessly connects sales, marketing, and service teams. This creates clarity across the customer lifecycle. Modern businesses struggle with the use of scattered tools and manual tracking. HubSpot replaces chaos with structured workflows. Implementation ensures the platform works correctly from day one. Without proper...
- January 30, 2026
- By Amer Wilson
Top Full Stack Development Services for Modern Applications
Full-stack services cover frontend, backend, databases, APIs, and deployment. They allow one team to manage the entire application lifecycle efficiently. Businesses use them to reduce costs, speed delivery, and simplify communication. Why Modern Applications Need Full-Stack Developers Modern apps require fast updates and seamless integrations. Full-stack developers handle both user interfaces and server logic...
- January 21, 2026
- By Amer Wilson
How an ML Consulting Company Improves Decision-Making
What Is ML Consulting and Why Does It Matter for Modern Businesses ML consulting helps businesses use machine learning correctly. It connects data with business objectives. It replaces guesswork with evidence. It improves confidence across teams. It reduces failed experiments. It shortens learning curves. It supports smarter planning. Many companies try ML alone. Most struggle...
- January 14, 2026
- By Amer Wilson
A Complete Guide to Dynamics CRM Implementation for 2026
Customer expectations are rising faster than most business systems can keep pace. Spreadsheets and disconnected tools can no longer keep up. That is why many companies are choosing Dynamics CRM for 2026 implementation, as it offers structure, automation, and real-time customer insights. This guide explains the entire process in simple terms, helping you understand what...
- January 6, 2026
- By Amer Wilson
Best Shopify Development Services for High-Converting Stores
Shopify development enables businesses to create online stores that scale easily. It is one of the most trusted e-commerce platforms worldwide, supporting millions of merchants. Professional Shopify development services help store owners boost performance, traffic, and revenue. Shopify is known for flexibility, robust security, and extensive customization options. It allows seamless integration of apps, plugins...
- December 26, 2025
- By Amer Wilson
How an AI Consulting Company Can Accelerate Digital Growth
AI consulting is more than implementing technology; it accelerates digital growth and boosts operational efficiency. Companies gain clear guidance on strategy, deployment, and...
- December 19, 2025
- By Amer Wilson
Top Features of Healthcare CRM Solutions Every Hospital Needs
A Healthcare CRM is no longer optional for healthcare providers. It supports patient care, compliance, and...

