About Amer Wilson


Amer Wilson is a CRM consultant at Rolustech with over a decade’s worth of experience in the CRM industry. Amer currently runs the Rolustech blog and aims to provide expert advice and inspiration to small business owners through his posts. Amer regularly attends webinars from leading CRM providers to stay on top of the latest trends in CRM and, consequently, ensure that his readers can too. A strong believer in imparting the knowledge he has gained over his career, Amer is always willing to assist his co-workers in any way he can and has become our go-to-guy for all things CRM. When he’s not churning out new articles and directing the content strategy for our blog, Amer can be found pumping iron at the gym.


Decoding Crm Requirement

Decoding CRM Requirements Across Different Business Sectors

Businesses, driven by a collective pursuit of enhancing customer interactions, optimizing processes, and carving a path to enhanced profitability, are increasingly turning to CRM solutions. However, the art of CRM is far from a uniform science, especially when it comes to catering to the divergent requirements of distinct business sectors. Each sector, whether it’s manufacturing, […]
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salesforce in Nonprofit and Education Organizations 1

Understanding the Role of salesforce in Nonprofit and Education Organizations

Salesforce drives social change, offering tailor-made solutions to address the unique challenges these sectors face. It empowers organizations to focus on what truly matters – making the world a better place and shaping future generations. Salesforce isn’t just a software; it’s a strategic partner on the journey towards social and educational transformation. Its commitment to […]
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Salesforce CRM for Education scaled 1

Why Should Educational Institutions Consider Salesforce CRM?

The education industry is characterized by continuously changing student expectations and administrative tasks that are becoming increasingly complex, which has led to many educational institutions adopting innovative solutions to stay competitive and provide an exceptional learning experience. One such solution that has gained significant traction in recent years is CRM software for higher education. Specifically tailored […]
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Challenges in CRM Platform Migration for Businesses scaled 1

Mitigating the Top 3 Challenges in CRM Platform Migration for Businesses

In today’s time, the need to adapt and optimize CRM systems has become inevitable. As technology advances and companies seek enhanced functionalities, moving to a new CRM platform is often a strategic decision. However, this transition is not without its complexities. In this comprehensive guide, we will look at the top three challenges that businesses […]
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