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About Amer Wilson
Amer Wilson is a CRM consultant at Rolustech with over a decade’s worth of experience in the CRM industry. Amer currently runs the Rolustech blog and aims to provide expert advice and inspiration to small business owners through his posts. Amer regularly attends webinars from leading CRM providers to stay on top of the latest trends in CRM and, consequently, ensure that his readers can too. A strong believer in imparting the knowledge he has gained over his career, Amer is always willing to assist his co-workers in any way he can and has become our go-to-guy for all things CRM. When he’s not churning out new articles and directing the content strategy for our blog, Amer can be found pumping iron at the gym.
Salesforce is a powerful CRM that helps sales teams close deals faster. It’s a cloud-based platform built for automation, smart data, and a better sales experience...
- July 2, 2025
- By Amer Wilson
Sage ERP and SugarCRM Integration: Benefits, Features & Setup Tips
Most businesses rely on two major systems: one for operations and another for customer management. An ERP system, such as Sage, helps with accounting, inventory management, procurement, and order processing...
- June 20, 2025
- By Amer Wilson
Microsoft Dynamics vs Salesforce in 2025
Choosing between Microsoft Dynamics and Salesforce can shape your entire customer experience. Both are powerful, enterprise-grade CRMs. However, in 2025, understanding these differences is crucial for making informed investment decisions...
- June 4, 2025
- By Amer Wilson
Why Hiring a Salesforce Consultant Can Transform Your Business in 2025
Hiring a Salesforce consultant isn’t just a smart move; it’s essential if you want to unlock the full power of your CRM in 2025. From implementation to integration and optimization, a skilled consultant can...
- May 16, 2025
- By Amer Wilson
Customer Support AI Agent: A Smarter Way to Help Customers
An AI-powered customer support agent gives instant replies - no more waiting in long queues. It can talk to hundreds of users at once without losing context. That means faster...
- May 16, 2025
- By Amer Wilson
All You Need to Know About PayPal Salesforce Integration
By unifying your payment and customer data, you can improve cash flow, eliminate manual processes, and enhance customer relationships.This integration offers a seamless experience that...
- May 9, 2025
- By Amer Wilson
How to Integrate Sage with Salesforce?
Integrating Sage with Salesforce offers powerful benefits for businesses in 2025. By syncing your ERP and CRM systems, you can streamline operations, reduce manual data entry, and...
- May 9, 2025
- By Amer Wilson
11 Key Benefits of CRM Mapping for Smarter Sales Strategies
By streamlining data management, improving lead scoring, and providing geo-targeted insights, CRM mapping helps you make smarter decisions, prioritize opportunities, and...
- May 2, 2025
- By Amer Wilson
Salesforce vs SAP: A Head-to-Head Comparison
The Salesforce vs SAP debate isn’t just about features. It’s about understanding what your business really needs. Both platforms are industry leaders, but they solve very...










