About Amer Wilson
Amer Wilson is a CRM consultant at Rolustech with over a decade’s worth of experience in the CRM industry. Amer currently runs the Rolustech blog and aims to provide expert advice and inspiration to small business owners through his posts. Amer regularly attends webinars from leading CRM providers to stay on top of the latest trends in CRM and, consequently, ensure that his readers can too. A strong believer in imparting the knowledge he has gained over his career, Amer is always willing to assist his co-workers in any way he can and has become our go-to-guy for all things CRM. When he’s not churning out new articles and directing the content strategy for our blog, Amer can be found pumping iron at the gym.
Sticking with a CRM that no longer fits your business can hold you back. Upgrading to a better solution improves efficiency, enhances customer experience, and supports...
- March 14, 2025
- By Amer Wilson
Spring CRM Boot: Why Your Business Needs a CRM Refresh Now
But choosing the right CRM is just as important as the integration itself. A well-optimized CRM should align with your industry ...
- March 14, 2025
- By Amer Wilson
How Poor CRM-Gmail Integration Can Lead to Lost Sales (And How to Fix It)
Optimizing your CRM-Gmail integration means better organization, improved response times, and more personalized outreach. When sales teams have the right tools, they spend...
- March 7, 2025
- By Amer Wilson
AgentExchange by Salesforce: Revolutionizing AI-Powered Digital Labor
Salesforce has once again pushed the boundaries of AI-driven automation with the launch of AgentExchange—a groundbreaking marketplace designed to revolutionize the way businesses deploy AI-powered digital labor. As part of the growing Agentforce ecosystem, AgentExchange connects companies with pre-built AI components, making it easier than ever to enhance workflows, improve efficiency, and reduce operational costs. […]
- March 5, 2025
- By Amer Wilson
Five Key Advantages of Integrating Your ERP and CRM System
Integrating CRM and ERP systems is no longer optional - it’s essential for growth, efficiency, and competitive...
- March 4, 2025
- By Amer Wilson
The Future of Healthcare AI: Salesforce Introduces Agentforce for Health
AI is no longer an experimental technology it’s a necessity in modern healthcare. From AI-driven hospital management to AI-powered healthcare CRM, technology is transforming
- February 27, 2025
- By Amer Wilson
10 Steps for a Smooth Salesforce Implementation
This guide walks you through 10 essential steps to streamline your Salesforce implementation from defining clear objectives and...
- February 27, 2025
- By Amer Wilson
17 Winning Sales Tips to Increase Your Revenue
By applying these 17 tips, you’ll close more deals, create lasting relationships, and boost revenue. The key is to keep...
- February 19, 2025
- By Amer Wilson
How to Build a Winning Content Strategy with Salesforce Marketing Cloud
With the right tools and approach, businesses can create a dynamic, data-driven content strategy that drives growth and delivers...