The SugarCRM Campaigns feature in Sugar is used to track and manage mass marketing campaigns. It uses your Targets to identify the audience and destination by creating a Target list.
Types of Campaign:
SugarCRM Campaigns support both email and non-email based campaigns. The email method has two types of campaigns(via email).
- Email Campaigns
- Newsletter Campaign
- You can target a large group of individuals or organizations also.
- It uses “Opt-out” and “Opt-in” fields to filter the recipients for customer ease.
- It allows users to schedule campaigns at any time and at any interval.
- It helps the organization to have a business track with growing relationships.
- SugarCRM provides you the facility to check Campaign Status at any point in time.
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