Campaigns in SugarCRM

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SugarCRM Campaigns feature in sugar is used to track and manage mass marketing campaigns. It uses your Targets to identify the audience and destination by creating Targetlist.

Types of Campaign:

SugarCRM Campaigns supports both email and non-email based campaigns. Email method has two types of campaigns(via email).

  • Email Campaigns
  • Newsletter Campaign

Benefits:

  • You can target a large group of individuals or organizations also.
  • It uses “Opt-out” and “Opt-in” fields to filter the recipients for customer ease.
  • It allows to schedule campaigns at any time and at any interval.
  • It helps the organization to have a business  track with growing relationships.
  • SugarCRM’s provide you the facility to check Campaign Status at any point in time.

 

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