Campaigns in SugarCRM
By Amer Wilson
SugarCRM Campaigns feature in sugar is used to track and manage mass marketing campaigns. It uses your Targets to identify the audience and destination by creating Targetlist.
Types of Campaign:
SugarCRM Campaigns supports both email and non-email based campaigns. Email method has two types of campaigns(via email).
- Email Campaigns
- Newsletter Campaign
- You can target a large group of individuals or organizations also.
- It uses “Opt-out” and “Opt-in” fields to filter the recipients for customer ease.
- It allows to schedule campaigns at any time and at any interval.
- It helps the organization to have a business track with growing relationships.
- SugarCRM’s provide you the facility to check Campaign Status at any point in time.