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Case Study: Customized SugarCRM for Ark Sciences

A pharmaceutical company based in New York, Ark Sciences is committed to improving the wellbeing and welfare of animals. Its world-class pharmaceutical products are specifically engineered to provide the least invasive, non-surgical sterilization processes. Ark Sciences currently has patent protection on several key products that will revolutionize the treatment of animals and is closely affiliated with many universities worldwide.

Challenges

Ark Sciences wanted to adopt a CRM software that would act as the single point of data entry for client information. Moreover, it needed an all-encompassing tool to handle the various stages involved in the sales cycle. The most pressing issue was to have a unified system which could be seamlessly integrated with payment gateways and shipping providers to get accurate, real-time rates from multiple vendors.

Solution

  • Rolustech proposed a customized SugarCRM Community Edition for Ark Sciences and redesigned its login page to make it more visually appealing for the users.
  • Integrated its Joomla based website with Sugar. Contact form fills on the website were automatically captured in Sugar as Leads.
  • SugarCRM integration with payment gateways like Paypal and Authorize.Net to facilitate payment processing; with Avalara tax to calculate sales tax based on concise, geo-spatial mapping and with UPS for calculating shipments charges of different packages based on weight/volume, route/distance and shipping method.
  • Customized Invoice module to generate invoices and view transactions from inside Sugar.
Ark science

Results

The customized Sugar Community Edition empowered Ark Sciences to easily handle all of its communication with both the suppliers and the clients. Having a single, consolidated platform to manage business operations substantially increased the performance of the employees. Shipping orders could be placed and payment statuses viewed effortlessly from within Sugar. Ark Sciences now had a unified view of all of its processes which greatly optimized and enabled it to deliver exceptional customer service.

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