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About Amer Wilson
Amer Wilson is a CRM consultant at Rolustech with over a decade’s worth of experience in the CRM industry. Amer currently runs the Rolustech blog and aims to provide expert advice and inspiration to small business owners through his posts. Amer regularly attends webinars from leading CRM providers to stay on top of the latest trends in CRM and, consequently, ensure that his readers can too. A strong believer in imparting the knowledge he has gained over his career, Amer is always willing to assist his co-workers in any way he can and has become our go-to-guy for all things CRM. When he’s not churning out new articles and directing the content strategy for our blog, Amer can be found pumping iron at the gym.
Is investing in a CRM sufficient for gaining new customers and better satisfying present ones? This article reflects on what could cause a falling CRM ROI.
- September 18, 2015
- By Amer Wilson
Why Startups Must Use CRM?
Think your startup could do with something more than it already has? Wondering if your startup needs CRM? Read on to find how a CRM can help your startup.
- July 13, 2015
- By Amer Wilson
How to devise effective business strategies with CRM
A CRM system can help businesses in analyzing market trends and devising effective marketing strategies to compete successfully and simultaneously achieve targets.
- February 13, 2015
- By Amer Wilson
3 Incredible Email Marketing Integrations for SugarCRM
We don’t have time to send mass emails to millions of people one by one hence prioritize the automated system that facilitates in delivering cost effective, time-saving and quality automated marketing service via email, newsletters etc.
- December 31, 2014
- By Amer Wilson
How to Effectively Use CRM? 3 Ways You Can Use It To Your Advantage!
Every organization implements CRM system with a desire to streamline their business processes but only those who adopt best CRM practices succeed. If you aspire to effectively use your CRM system, keep in mind the following basic points to leverage the limitless potential of this technology.
- May 28, 2014
- By Amer Wilson
Create Cases from Emails in Sugar CRM
Automate this repetitive manual process and make life easier.
- May 21, 2014
- By Amer Wilson
How to upload multiple files for single SugarCRM view?
As per the default functionality of SugarCRM, only one file type field can be added to a view. Our developers came up with the idea of making a custom field that could handle multiple uploads of files.
- February 18, 2014
- By Amer Wilson
Want to Sync Emails, Calendars, Contacts, and Documents in Sugar CRM?
Wouldn’t it be awesome if Sugar CRM’s emails, calendar activities, contacts and documents get synced with Gmail and vice versa? Look no further! Introducing RT GSync.

