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While many businesses fancy the idea of adopting a Customer Relationship Management (CRM) software to get a holistic view of customer interactions, they are not told beforehand that deploying a CRM system entails significant risk. I know it sounds demoralizing but my responsibility is to help you look at the bigger picture.

Customers have become unpredictable in the ever changing business landscape. Businesses need to adapt faster to respond to customer needs or else they will be driven out of the market. Hence, having a CRM that is integrated with analytical tools cannot be stressed enough.

SugarCRM has a built in campaigns module which empowers you to create and manage marketing campaigns for your organization. Promoting your business and advertising your products/services has never been easier, thanks to a robust and versatile CRM like Sugar. It lets you reach out to your target audience without any hassle.

Why CRM is important for an organization? How can CRM benefit my business? Why is there a need for CRM system in my company? 21st century business dynamics demand that business processes be automated so that more can be accomplished in less time.

While many businesses are interested more in getting useful integrations and customizations to augment the functionality of their CRM, few realize the importance of making Sugar user friendly so that your employees love using it.

Having a CRM integrated with social media has become a necessity in today's social era. Learn what social CRM is and what it can do for your business.

A simple google search on how to add Google Maps in SugarCRM returns many results. Most of the methods are so complex that an ordinary user gets confused. Other methods explained there are either outdated or work with old versions of Sugar. One method provided by SugarCRM developers explains how to add a google map to each Sugar module; but what if you want a simple module with all of your Contacts, Leads and Accounts plotted on it?

The huge heaps of data stored in your database is of little value if you cannot obtain valuable and detailed insights from it. SugarCRM comes with Reports module to facilitate reporting requirements of sales, support and marketing teams. The reports provide brilliant insights into factors affecting the performance of the company.